One thing I've noticed, working in multiple large search firms, some executives get contacted much more frequently than others. Why are some executives exposed to premier opportunities while others barely have a record in the database? With millions of executives out there all competing for a recruiter's time, here are a few tips for getting a competitive edge in an increasingly competitive market.
Industry "Thought Leaders" Get Multiple Calls a Week from Search Firms
- The Speaker / The Writer: Almost every industry has a professional association or society where Websites, conferences and publications are the norm. Recruiters know this and follow, read, belong to and yes, lurk the halls of the convention center listening for information that will give them a competitive edge in the recruiting industry. If you want get noticed quickly - write an innovative white paper or get a speaking engagement - this will link you (and more importantly your public biography) to the industry as a thought leader and someone "in the know".
- The Performer: Excelling at what you do. Individuals who are leaders and are truly talented in what they do will have a network of followers. If your name continues to come up in industry specific conversations, be sure, your phone will ring.
Understand How the Search Industry Works and Become a Valuable Resource
- Avoid Tunnel Vision: It's amazing how many executives I connect with who have no idea what search firms do and who pays our fees. Too many executives focus on being the The Performer and avoid Headhunters like the plague. 70% of executive searches are conducted by 5 global firms. If one of them calls - even if your not interested, be responsive, make a recommendation, build a reputation; it will payback, just when you need it most.
