Do you enjoy working with children and have some knowledge of hairstyling? If so, you may be a natural fit for this unique business niche which focuses on giving children a great haircut in a fun and entertaining environment.
If you choose to start this business, you would have the exciting task of providing high quality haircuts to children between the ages of one and twelve. Haircuts would be given in an environment designed specifically for children. The child would be surrounded by child themed posters and decor and music children can relate to would play in the background.
How about offering children's movies on a screen in the waiting room? The waiting room would be designed with children in mind and would include comfortable bean bag chairs along with a variety of toys and children's books within easy access. Hairdressers running behind? Not a problem! The children would have plenty of fun distractions to keep them occupied. When the children get impatient, the receptionist could serve a quick round of lemonade and cookies to keep the young guests entertained while they wait. The staff would be hired both on their haircutting abilities as well as their ability to relate to children. An appreciation and understanding of the the younger set would be a necessary job requirement. The staff would know how to talk to the children and encourage them to cooperate during their haircut. At the completion of the haircut, each child would receive a lollipop or a small toy as a gift from the staff.
A fun, add-on service to consider would be child photography. Who wouldn't want to have a cute photo of their child and her new haircut? You could also offer a line of children's jewelry at the checkout counter as an impulse purchase. In place of the usual adult oriented shampoos and conditioners, you could carry a "no tears" line just for children. The high end market for shampoo and conditioners is relatively undeserved and would likely be quite popular. You could also develop and private label your own line of children's shampoos and conditioners to carry in the store.
There are a variety of ways to market this unique business. Post fliers and give out business cards at local schools, day care centers, toy stores, pediatrician offices, and other locations where children congregate. Be sure to offer gift certificates and a reward card which offers a free haircut with the purchase of a set number of cuts.. You could also offer a discount to local schools in your area and give discounts for referrals of new clients.
Location of your new children's hair business would be important. It would be ideal to be located in a high traffic strip mall area in close proximity to a school or day care center. You could consider doing a co-marketing promotion with a nearby day care center to the mutual benefit of both businesses.
Does this fun business sound like a good fit for your entrepreneurial skills? In the right location, this unique business should have excellent money making potential.
