<?xml version="1.0" encoding="UTF-8"?><rss version="2.0">
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<title>creative</title>
<link>http://www.bizcovering.com/tags/creative</link>
<description>New posts about creative</description>
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<title>Didn't Get That Job? Eight Things You Shouldn't Do</title>
<link>http://www.bizcovering.com/Employment/Didnt-Get-That-Job-Eight-Things-You-Shouldnt-Do.361533</link>
<description>
<![CDATA[<p>Did you apply for a job within your department and did not get the job? Was it given to someone who is an outsider and has no clue as what your department does? Eight things you should <strong>NOT DO</strong> and three things you should do:</p>
<p><strong>What NOT to do if you don't get that job you think you deserve.</strong></p>
<p>1. <u>Don't confront the boss who hired the other person for the jo</u>b. The boss has reason's and may not tell you what those reasons are and doesn't have to give you a reason why.</p>
<p>2. <u>Don't be hateful to the person who got the job.</u> You may or may not know this person and you must ask yourself if you don't know the person - Could he or she be better qualified for the position? If you do know the person, well you know the answer. If you don't know the person and don't know how the person operates, you could holler discrimination but you need to be careful with this one.</p>
<p>3. <u>Don't blame yourself for not getting the job.</u> It may not have anything to do with what you did or said in the interview. It may not have been anything personal so don't take it personally.</p>
<p>4. <u>Don't go over the bosses head about the job unless you have a good reason.</u> If you think it is discrimination then you may want to do something if you think the boss was unfair.</p>
<p>5. <u>Don't quit</u> - that may be what the boss wants. If the boss wants to secretly get rid of you, or just doesn't like working with you - well, you just made them happy by quitting.</p>
<p>6.<u> Don't cry</u> - it's a sign of weakness and the boss my take that as a sign that they were right about not giving you the job. If you&amp;nbsp;are an emotional person and, at work, letting others see how badly they hurt you gives them the upper hand.</p>
<p>7. <u>Don't let the boss know how much they hurt your pride</u>. Pride is very important and is described as being reasonable or justifiable self-respect. Without your self-respect - then what do you have?</p>
<p>8. <u>Don't talk hateful to co-workers about the boss or the new person</u>. Being the office gossiper is not a good thing. Gossip should be kept to a minimum and only those&amp;nbsp;closest co-workers who you know will not go telling others should be kept in the loop as to how you feel.</p>
<p><strong>What should you do? You should; </strong></p>
<p>1. <u>Do hold your head up</u>. Act like it has not bothered you even if it secretly does. Letting others see your weakness's at work can actually hurt you from moving up the ladder.</p>
<p>2. <u>Do welcome the new person and do everything you can to help him or her adjust</u>. I know you don't want to teach that new person everything you do but it may benefit you in the future.</p>
<p>3. <u>Do work just as hard as you have always been.</u> Slacking off on work will not help you.</p>
<p><strong>Why should you do these things? </strong></p>
<p>Just in case the new person doesn't work out - you will be seen as the next best candidate for the job.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FEmployment%2FDidnt-Get-That-Job-Eight-Things-You-Shouldnt-Do.361533"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FEmployment%2FDidnt-Get-That-Job-Eight-Things-You-Shouldnt-Do.361533" border="0"/></a>]]></description>
<pubDate>Mon, 24 Nov 2008 06:00:00 PST</pubDate></item>
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<title>Sitting Still on the Correct Road Will Get You Run Over</title>
<link>http://www.bizcovering.com/Business/Sitting-Still-on-the-Correct-Road-Will-Get-You-Run-Over.316613</link>
<description>
<![CDATA[<p>Sitting still on the correct road will get you run over</p>
<p>Tom Peters, in his book Re-Imagine (2003), writes the following:</p>
<p>&amp;ldquo;White collar employment as we&amp;rsquo;ve know it is dead. The transformation may be ugly. And Painful. But it&amp;rsquo;s on&amp;hellip;. with unimaginable fury! All of our organisations will be reinvented &amp;ndash; completely &amp;ndash; in the next 25 years. All of our careers will be re-invented &amp;ndash; completely &amp;ndash; in the next 25 years. All job security, as we have know it over the past three or four generations, is over. Over and gone!&amp;rdquo;</p>
<p>In writing these words, Tom Peters was not referring to today&amp;rsquo;s financial crisis, but these are a reflection of what is happening at this time. The current environment, however, needs to be considered in the light of the massive change and re-engineering of business practice that has taken place over the last decade, and which will continue into the future. The current financial crises adds to the change and the re-engineering of the way business and life happens, but is by no means it&amp;rsquo;s primary cause. It is simply a contributing factor. &amp;nbsp;What is clear is that business as we previously knew it, has changed tremendously, and will continue to change.</p>
<p>In this time of re-invention, we have to see this different world and create this new future. If we do not proactively engage with the change, and the future reality, we will be left continually playing catch-up and be blown about by the winds of change instead of riding them to success. Therefore Kaizen (&amp;ldquo;continuous improvement&amp;rdquo;) thinking, is not sufficient to get us through the challenging times we find ourselves in. In addressing the immediate challenges, as well as continuing the transformation in thinking and practice, new thinking and new practice are needed. New thinking in itself, is not enough! The complexity of the problems, the challenge of the opportunities, demand new thinking and new practice. This is because it is a new day, with new rules!</p>
<p>So how do we prepare ourselves and our organisations? How do we become the creators of the future instead of being the ones swept up and overwhelmed by the change taking place? What do we do to grasp the opportunities on offer? Before we can even begin to consider the practical applications of these questions, we have to believe that we can be successful, that it is possible to create the future that we want, that we can see opportunities and make the most of them. Practically, our focus also has to change to, amongst others, one of providing solutions instead of services or products, and to one of serving society and giving. They are all interrelated, affecting one another, and while these are three separate aspects, they need to considered as a whole.</p>
<p>Allow me to expand a little on these thoughts.</p>
<p>&amp;ldquo;What is it that streams can teach me about organisations? I am attracted to the diversity I see, to those swirling combinations of mud, silt, grass, water, rocks. This stream has an impressive ability to adapt, to change the configurations, to let the power shift, to create new structures. But behind this adaptability, making it all happen, I think, is the water&amp;rsquo;s need to flow. Water answers to gravity, to downhill, to the call of the ocean. The forms change, but the mission remains clear. Structures emerge, but only as temporary solutions that facilitate rather than interfere. There is none of the rigid reliance on single forms, on true answers, on past practices. Streams have more than one single response to rocks; otherwise, there&amp;rsquo;d be no Grand Canyon or Grand Canyons everywhere. The Colorado River realised there were many ways to find the ocean other than by staying broad and expansive.&amp;rdquo;</p>
<p>(Margaret Wheatley,2006)</p>
<p>In an environment that changes continuously, organisations need solutions rather than products and services. Our approach to business therefore has to change from offering a great service, or product, to offering a solution to the need (which may include our great service or product). There is no single set response to situations, and the many variables that exist in any given situation, are the substance that we work with in order to find the solution that best fits that particular situation. So our thinking has to become much more fluid and creative, and the systems and structures we create, need to be able to facilitate our delivery of the solution, rather than dictate the service or product that we offer.&amp;nbsp; These need to be able to be flexible enough to respond to the need, rather than just churn out set services or products.</p>
<p>Secondly, we need to operate out of a genuine desire to serve people and society. We do this by giving ourselves to people, to our businesses, to our clients. Our service is from the foundation of making sure that our clients businesses are successful. That is why it is essential to provide solutions. Solutions that make our clients more effective, more successful, solutions that serve business and society. Good business is effectively a partnership between networks of business and society. Both are essential for the existence and benefit of the other.&amp;nbsp; In today&amp;rsquo;s interconnected society, our clients are our allies, our partners, and in serving them, in giving of ourselves and our businesses to them, in making them successful, we &amp;nbsp;become successful ourselves.</p>
<p>In conclusion then. Can you see the opportunities? They are there! Can you identify the solutions? New thinking and new practice will help you make the most of the opportunities and assist in finding solutions. Cultivate your clients as your allies, your partners in success. Serve them and enjoy the benefits of success together.</p>
<p>Closing thought! Bad news is good business for the news industry. New thinking does not come from internalising bad news. New practise is dependant on new thinking. So some of the reporting needs to be taken with a pinch of salt!</p>
<p>Make sure that if you are on the correct road, you are not sitting still. Your new thinking should be encouraging new practice, which means there should be movement.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FBusiness%2FSitting-Still-on-the-Correct-Road-Will-Get-You-Run-Over.316613"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FBusiness%2FSitting-Still-on-the-Correct-Road-Will-Get-You-Run-Over.316613" border="0"/></a>]]></description>
<pubDate>Mon, 27 Oct 2008 04:52:21 PST</pubDate></item>
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<title>Part III A Retailer's Guide for Promotion of Your Store: Good Times or Bad</title>
<link>http://www.bizcovering.com/Marketing-and-Advertising/Part-III-A-Retailers-Guide-for-Promotion-of-Your-Store-Good-Times-or-Bad.248863</link>
<description>
<![CDATA[<p>What kind of events can you conduct in your store to bring people in that will shop and purchase your merchandise?</p>
<ol>
<li> A sidewalk sale</li>
<li> Hot dog carts/popcorn/soda/watermelon feed/wine and cheese/deli sandwiches</li>
<li> Coupon, co-operative with a neighboring business.  &amp;ldquo;Stop by and receive a coupon for a dozen donuts for a buck from Lou's Donuts.&amp;rdquo; </li>
<li> Aggressive markdowns of entire categories or specific brands of merchandise</li>
<li> Balloon popping events.  (10&amp;rdquo; helium filled balloons with free goods or deep discounts printed on slips and inserted in the balloons.)  *  Suggestion: Put one or two slips that simply say, We'll give you $50 cash if you stand at the front door of the store and proclaim that this is the best shopping event you ever saw - or other comment.  (Make it funny and entertaining and inoffensive.).</li>
<li> Warm and fuzzy attractive plush or live animals or item of note at the front entrance</li>
<li> Theatrical lighting that you can rent and use a colored gel in front of the light to cast on your front window or specific area of your store</li>
<li> Taped tasteful music - not a radio station unless it's a live radio event</li>
<li> Every (color) item of merchandise in the store is 40% Off ! (Specified time frame and not raised in price, prior to the event). </li>
<li> Customers wearing various articles of clothing worn into the store will be rewarded with 20% - 40% discounts on every item they purchase this weekend</li>
<li> Community related events such as the School Choir, cheerleaders demonstrating activities in front of the store</li>
<li> A window art contest.  Themed water color art projects for children of a specific age group painting your windows for evaluation and awards. </li>
<li> A tall tale contest.  Who can tell or write the most outrageous story?  Judged by someone other than a store staff member or relative to any of the applicants.</li>
<li> &amp;ldquo;Let's take the underprivileged kids from the local society: fishing, to a movie, zoo, or the local fair.&amp;rdquo;  Organized with social clubs from your community. </li>
<li> Prize give-away programs that represent multiple prizes of a mid-range price point.  Make it fair and easy and not inventory of your store.  (You don't want people trying to win what you could be selling!)  (The items should be non-labor merchandise.  No cookware or items that represent work around the house.)  Small color televisions, IPods, jogger's equipment, G.P.S. devices, DVD players, CD players and the like. </li>
<li> Stop by and show us what you caught at the river/lake/pond and we'll weigh it and measure it and take your picture and post it</li>
<li> Survey forms with a legitimate &amp;ldquo;reward&amp;rdquo; connected to every submission. (Then read them and react appropriately.) </li>
<li> Early morning or late night events with legitimate markdowns of broad categories no less than 20% and up to 50%.  (You may need the sales in this economy.)Scavenger Hunts in or out of the store with a suitable area for storage of what they brought back for viewing by an audience on a specific day.  Awards appropriate to the event. </li>
<li> Sporting or creative events of a nonsensical nature.  Pumpkin catapults, water balloon basketball, snowball distance or accuracy throwing, screwy inventions that accomplish nothing.  (Make it funny and creative.)  Provided you have the parking lot space or open area suitable for the activity. </li>
</ol>
<p>You can see that there are many things that you can do to draw attention and favorable reaction to your business and yourself.  These times are going to be gruesome and that requires innovation and creativity and a positive attitude and entertaining activities for the community you serve.   Events don't have to be a hard sell activity with a buy now or else attitude.</p>
<p>You can be a catalyst in your community and get people feeling good and coming together to acknowledge what we have, instead of what we don't have!  This is a time to pull together.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FPart-III-A-Retailers-Guide-for-Promotion-of-Your-Store-Good-Times-or-Bad.248863"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FPart-III-A-Retailers-Guide-for-Promotion-of-Your-Store-Good-Times-or-Bad.248863" border="0"/></a>]]></description>
<pubDate>Wed, 10 Sep 2008 10:02:02 PST</pubDate></item>
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<title>What You Want to Know About Out-of-Home Advertising</title>
<link>http://www.bizcovering.com/Marketing-and-Advertising/What-You-Want-to-Know-About-Out-of-Home-Advertising.174729</link>
<description>
<![CDATA[<p>It's not on TV, radio or the newspapers and magazines.  But it's everything outdoors and everywhere imaginable.  It's the biggest hype in advertising and there are some reasons why advertisers are clamouring for the best piece of outdoor space to get noticed.<br /><br />The next time you step out of your house, take a good look around.  You'll see it on the billboard along the highway, on the facet of a building, on a poster by the bus-stop, on the side of the bus, along the sides of the escalator in the mall, while you're waiting for the lift and even on the toilet door!  Out-of-home (OOH) advertising has come out of the clutter of the traditional media into the ever other conceivable space ... outdoors.  <br /><br />So how does OOH work?  Advertisers buy the space according to the potential traffic of target audience during a particular period time.  It is known as "showings".  Say if you're targeting young working women executives for your new brand of cosmetics, you might want to place your ads on the exterior of the transit vehicles, such as buses and cabs, that run along the business district route for a one month period during your launch.  The chances of your ad being seen by your target audience are higher.<br /><br />But how do you make OOH advertising work for you when there's so much noise in the outdoors shouting for attention?  Well, it calls for creativity if you want to stand out from the visual clutter.  Adidas, for example, created lots of attention when it created a large billboard ad for the Adidas Football challenge in Japan.  The ad was a drawing the outline of a soccer field.  Two live football players and a soccer ball were suspended from the top of the billboard and they literally played a game of vertical soccer. It was an ad that came alive.<br /><br />At the end of the day, it's about getting spotted and getting talked about that will eventually create the most buzz for your brand.  With ad clutter already crowding the traditional and new media, OOH advertising is the next best platform to get noticed.  The more ingenious the ad, the more eyeballs you'll get.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FWhat-You-Want-to-Know-About-Out-of-Home-Advertising.174729"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FWhat-You-Want-to-Know-About-Out-of-Home-Advertising.174729" border="0"/></a>]]></description>
<pubDate>Sat, 19 Jul 2008 08:45:47 PST</pubDate></item>
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<title>Product Packaging: The Candy Bar</title>
<link>http://www.bizcovering.com/Marketing-and-Advertising/Product-Packaging-The-Candy-Bar.148247</link>
<description>
<![CDATA[<p>In a continuation of packaging ideas, the previous being a <a href="http://www.quazen.com/Arts/Graphic-Design/Product-Packaging-Design-The-Chinese-Takeout-Box.130423" target="_blank">Chinese Takeout Box</a>, the next product I wanted to package was a chocolate bar. I found this basic candy wrapper online and started to design. Who does not enjoy a candy bar every occasionally.  This template is by <a href="http://www.bellasprintables.com" target="_blank">Bella.</a><br /><br /><img src="http://images.stanzapub.com/readers/bizcovering/2008/06/25/193463_4.jpg" alt="" /></p>
<p>One of the first things I learned that although this is a basic wrapper, the end flaps do not match any of the candy bars on the shelves in today's market. Therefore, I removed them.  I was looking to design the package into something attractive that people would buy when they went to the candy shelves. I also wanted it to look original.</p>
<p><img src="http://images.stanzapub.com/readers/bizcovering/2008/06/25/193463_5.jpg" alt="" /></p>
<p>It took sometime to create this little masterpiece. Soon I had a finished product that I could show as a mockup.</p>
<p><img src="http://images.stanzapub.com/readers/bizcovering/2008/06/25/193463_6.jpg" alt="" /></p>
<p>This product would compete with all the candy bars on the market. It would be your standard candy bar aisle competing against Hershey's, Whatchanmacallit, Nestle Crunch, and the like. The customer you are looking to attract is more than likely ages 7 to 21. Although people of all ages eat chocolate, and you may use ads in a variety of different places, the younger the person the more sugar they are bound to eat.</p>
<p><img src="http://images.stanzapub.com/readers/bizcovering/2008/06/25/193463_7.jpg" alt="" /></p>
<p>This would be the ad for the chocolate bar to capture an audience.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FProduct-Packaging-The-Candy-Bar.148247"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FMarketing-and-Advertising%2FProduct-Packaging-The-Candy-Bar.148247" border="0"/></a>]]></description>
<pubDate>Wed, 25 Jun 2008 04:13:44 PST</pubDate></item>
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<title>Make Money Making Your Own Music</title>
<link>http://www.bizcovering.com/Small-Business/Make-Money-Making-Your-Own-Music.27075</link>
<description>
<![CDATA[<h3>Introduction</h3>

 
 <p>I first came across this idea when I bought a piece of software called Techno Ejay, now this is only for home use, but it started me thinking on how easy it was to just splice together samples of wave files to make something that is totally unique, and not under any copyright laws but your own as it is your work.</p>
 
 <p>I started looking into it all and found on the internet an abundance of wav samples, just type in 
<a target="_blank" href="http://www.google.com">google</a>
 or MSN phrase "wav samples" and you will be guided to pages upon pages of people that have created short drum beats and bass beats, pecusion ect ect.</p>
 
 <p>Now I looked at Techno Ejay, and realized that within that software there is no way to record what you have created, you can only load it and play it within the Techno Ejay software. This however is not what we need .... we need to be able to record our stuff onto CD so I started looking on the web for a music studio suit.</p>
 
 
<h3>My Findings</h3>

 
 <p>After looking on search engines and only finding pay $100 for something that probably wouldn't do what I want it to do, I eventually came across a nice FREE shareware piece of software called REAPER, it was cool, visit 
<a target="_blank" href="http://www.reaper.fm">reaper.fm</a>
 for full details.  It looks and feels professional and best of all there is a record to output file option, so you can record it to wav format. PERFECT.</p>
 
 <p>Now all there was to do was find some wav samples on the internet that where under free to use license and not copyrighted in any way or form .... this was easy cause there are loads out there.</p>
 
 
<h3>Final Thoughts</h3>

 
 <p>This is only to give people ideas on how to make money, I personally only started doing this as a hobby (something to do in my spare time), I saved all my work and when I had enough to make a full CD I started selling them to friends and family. Now I have a range of 12 CD's and I travel all over the place selling them where ever I can. Music shops, Car boots, Garage sales, Table top sales, fairs, fates, friends, family, over the internet, Ebay whoever and wherever I can sell them and its all pure profit, less the cost of the CD's but they are pretty cheap nowadays. So if you are interested in this idea leave your views below and I may contact you to help you on your way.</p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FSmall-Business%2FMake-Money-Making-Your-Own-Music.27075"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FSmall-Business%2FMake-Money-Making-Your-Own-Music.27075" border="0"/></a>]]></description>
<pubDate>Mon, 23 Apr 2007 07:03:12 PST</pubDate></item>
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<title>Apple settles with Creative for 100 million dollars</title>
<link>http://www.bizcovering.com/E-Commerce/Apple-settles-with-Creative-for-100-million-dollars.26996</link>
<description>
<![CDATA[<p>Creative and Apple announced that they have reached an agreement in their patent dispute. Apple will pay Creative 100 million dollars in exchange for the use of a license on the by Creative patented interface. However, if Creative gives their technology in license to another company, Apple will get back a part of the paid sum. Furthermore Creative has announced that they have joined the 'Made for iPod'-program and that it they will hit the market this year with iPod-accessories.  </p>

<p>With the agreement there has come an end to the five lawsuits that both companies had to deal with. In May 2006, Creative started a legal fight with Apple because of the violation of a new patent. Apple reacted with a complaint against Creative, on which the International Trade Council started an investigation at the iPod-manufacturer. Although all lawsuits have been closed with the agreement, the investigation of the ITC however is not yet closed, so it’s still possible that this story hasn’t ended yet for Apple.  </p><a href="http://www.pheedo.com/click.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FE-Commerce%2FApple-settles-with-Creative-for-100-million-dollars.26996"><img src="http://www.pheedo.com/img.phdo?x=&u=http%3A%2F%2Fwww.bizcovering.com%2FE-Commerce%2FApple-settles-with-Creative-for-100-million-dollars.26996" border="0"/></a>]]></description>
<pubDate>Sat, 26 Aug 2006 02:29:17 PST</pubDate></item>
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